11 May, 2010

Week 5.3

I have finished creating a brand logo for my future small business. Well, that is if I decided to create my own small business in this poor economy.

I first came up with the idea on paper with a ball tip ink pen. I drew the contour lines first, then shaded it in black.  I redid my concept three times to perfect the shapes for the "s" shapes. I first made them a solid shape; I changed it to to half-circles to strengthen the brand logo. I decided to put a Trademark symbol at the end to show that I would trademark the logo instead of restrict it. My college director for the Science of Graphic Design major told me that my branding was strong and well thought.