Week 5.2

The following is a brand logo for a fake company called Amalgamated Industries, Inc. for the class GRA3900 Design Marketing at the Columbia Campus of SouthUniversity. I redesigned this logo many times as I tried to capture the idea logo with an asymmetrical buildup. Here is the first rough draft:

I made this logo as a implied abbreviation of the company's name. The "a" is combined with the first "i." This logo did not do it for me since it looks too compound and downsized. I decided to try this next:

The professor informed me of how the font implied negative historic connotation of NAZI German characteristics. The puropse of the assignment was to redesign a logo that celebrates a 100 year anniversary of the company. I thought using a logo that implied the old german coat of arms would be original. Yes, it was original, yet contriversal.

So, I designed the current logo, and I am pleased with my final efforts.

Week 5.1

Sometimes I ask myself where I came up with the creativity for this particular piece:

Week 4.2

This picture is a final project for Multimedia II Class that I took at South University earlier this year. Again, the subject is a Pyro-GX from the computer game, DESCENT II, which I liked using as a prop for my 3D illustrations. This picture took 5 hours to complete, which is a heartbeat compared to earlier project time tables.

Week 4.1

 
It is so amazing how Autodesk Maya can allow the imagination to be illustrated into existence. For Multimedia II Class at SouthUniversity, I was allowed to create a Digital 3D illustration using Autodesk Maya. I decided to use a spaceship from a computer game called DESCENT II. The space ship is called the Pyro-GX, and is a type of military vehicle that was designed in Israel. This particular Pyro-GX is launching a missile at an enemy mecha (off-screen to the illustration) over a submerged city. I enjoyed making this illustration, though it took a total of 9 hours to complete.

Week 3.2

It takes creativity to make or break a design. This design was a final for a Photoshop class at SouthUniversity. The subject matter is the logo for the band, Jamiroquai. The setting is a fantasy like concert with the band's logo multiplying and coming to life. The photograph is meant to be a fan art, as well as a desktop wallpaper for widescreen computer monitors. This illustration took around 6 hours to complete. I was happy to receive a good grade on the assignment from Professor Gurley.

Week 3.1

https://cdn.discordapp.com/attachments/797316054510075904/808286596213506128/IMG_20210208_054207.jpg

This was my design for the fifth and final project for Concept Design class at the Columbia Campus of SouthUniversity. This advertisement poster illustrates the capabilities of the DJ named "AJ the DJ" which is my DJ name. The assignment asked the students in the concept design class to make a self-promotion poster that was creative. I recalled an album art to some continuous mix that I saw in the past. I do not recall who made that music CD album, but I do recall it looking similar to my image.

Week 2.2

This project here was a final project for an advertisement design class at the Columbia Campus of SouthUniversity. This project caused a little frustration for me since I was coaxed to redo it 23 times. That is right - I counted how many times I redid this project.
This project is under Creative Commons, Non-Profit, and is not to be used for the company BeWell Home Services of Charleston, South Carolina. Their website, http://www.bewellhomeservices.org/ is very well designed and is great for those who are looking for an alternative to using a nursing home for their elderly relatives. The professor for the class assigned to each student a company to make a fake advertisement for. I originally was assigned the Association of Zoos and Aquariums, but I switched that company with Lee, a fellow student, with his assigned company - Be Well Home Services. For the assignment, I had to come up with a convincing ad that would capture the attention of the reader. The ad was for a magazine spread that would be use two pages. I decided to show a side by side comparison of a Charleston home and an abandoned mental institution. The Charleston home photograph is from Flickr.com. I made sure it had a Creative Commons license before using it. The other picture is also from Flickr, and is a picture of a room in an abandoned building in Detroit, Michigan. The purpose of the photograph was to over-illustrate what elderly people visualize a nursing home to be like. I thought this picture would do justice to the ad, so I used it. The photograph of the elderly grandmother is also from Flickr.com. I used Photoshop on it many times to correct the gamma, contrast, and shadows of the photograph. I redid the layout 21 times until it appeared to be just right. I was thankful to be done, and I was pleased with the end result.

Week 2.1

What a beautiful day today. Pictured here is the treetops of pine trees at Fort Jackson. I usually do not photograph this military post, yet this morning, I wanted to capture the sunrise over South Carolina.

For SouthUniversity's Corporate ID & Branding class, I have designed a logo for a fictional place called the Agua Buena Resort & Spa. The logo depicts a  green violet-eared hummingbird eating nectar from Costa Rica's national flower, the Mulberry Guaria (Guarianthe skinneri).

Week 1.2

Yesterday, I visited Isle of Palms and Charleston, South Carolina. When I arrived to the beach at Isle of Palms, the wind was strong and the ocean water was cold. Sand was blowing into people's eyes; the oceanfront's temperature was around 60 degrees Fahrenheit. Since this was so, I did not stay long at Isle of Palms.

In Downtown Charleston, I decided to visit East Bay Street and the Old Exchange. I had a great time at both places; the weather was an improvement by that evening. When I was leaving the downtown area, I saw an interesting building whose architecture was unique.

Week 1.1

Typography Project from 2009 

I remember last year a project that was my final for GRA 1011 Typography I class for SouthUniversity Columbia. The assignment was to use text to make a graphic illustration that was to make the viewer's eyes wander all over the cube's design. My cube had colors that are typically seen in Miami, Florida, and will make an elderly man's blood pressure rise. For the main face of this cube, I used the phrase, "MIAMI COLORS" as the project's focus. The idea for this is based upon an album art by the artist Mylo. The album art is the front cover to the album Destroy Rock N Roll. The rest of the fonts used on the cube are random, yet have a connection to each other. The patterns used are to illustrate an artistic approach to the assignment's call for rhythm and dynamism. I received a grade B on the assignment due to the fact that I took the assignment in a direction that the professor did not expect me to go. I am still satisfied with the end result of my work, yet I acknowledge that changes to the design could have improved my grade, especially in the design of the fonts.